Privacy – Tag

Tag Privacy Policy

Welcome to the Tag Privacy Policy. This explains how we collect, store, protect, and share your information, and with whom we share it.

Whilst you’re enjoying the Tag mobile application, via our websites (https://tagdatingapp.com ) or using our digital products and services (such as our competitions or surveys) (together, referred to in this Privacy Policy as our “Sites”), we collect some information about you. In addition, you may choose to use the App or Sites to share information with other users, including your friends and contacts (“Users”). We may also need to share your information sometimes.

The App and Sites are global, and your information will be sent to and used in the UK regardless of the country you reside in. This Policy explains how we protect your personal data when we transfer it overseas.

Who we are

The App and Sites are operated by “The Tag Group” (also referred to in this policy as “we” or “us”) which controls personal information collected and processed through the Tag App and Sites. The Tag Group has designated a Data Protection Officer and they can be reached by emailing support@tagdatingapp.com or by post at the following address: 165 Blythe Road, London W14 0HL, UK.

Registration Information

When you download the App and create an account (“Sign Up”), we may collect certain information (“Registration Information”) about you, such as:

Name;
Email address;
Gender identity;
Date of birth;
Photographs;
Hobbies
Occupation
Location;

Once you register, you will be able to review this information at any time just by logging in to Tag (other than your location which, if you have given Tag access to your location in your device settings, is automatically updated based on the location of your device). It is your responsibility to ensure that your account details are kept up to date.

The information we collect helps to enhance the App and verify our Users. Registration Information such as your gender, name and username may be visible to other Users who view your profile page.

For Users who are California residents, the data we may collect falls within the following categories of “personal information”, as defined by the California Consumer Privacy Act (CCPA):

Identifiers, such as name and location;
Personal information, as defined in the California customer records law, such as contact (including email);
Characteristics of protected classifications under California or federal law (if you choose to provide them), such as age, gender identity;
Internet or network activity information, such as browsing history and interactions with our Sites and App;
Geolocation data, such as mobile device location;
Audio, electronic, visual and similar information, such as photos;

Information generated or automatically collected when you use our App.

When you use our app, this generates technical data about which features you’ve used, how you’ve used them and the devices you use to access our services. See below for more details.

Usage information: Using the app generates data about your activity on our services, for instance how you use them (e.g. when you logged in, features you’ve been using, actions taken, information shown to you) and your interactions with other members (e.g. members you connect and interact with, and when you tagged and greet with them in real lifestyle environment).
Device information: We collect information from and about the device(s) you use to access our app, including hardware and software information such as IP address, device ID and type, app settings and characteristics, app crashes.
Information collected by cookies and similar technologies: We use and may allow others to use cookies and similar technologies (e.g. pixels, SDKs) to recognise you and/or your device(s). You may read our for more information on why we use them and how you can better control their use.
Some web browsers (including Safari, Internet Explorer, Firefox and Chrome) have a ‘Do Not Track’ (‘DNT’) feature which tells a website that a user does not want to have their online activity tracked. If a website that responds to a DNT signal receives a DNT signal, the browser can block that website from collecting certain information about the browser’s user. Not all browsers offer a DNT option and DNT signals are not yet uniform. For this reason, many businesses, including ours, do not currently respond to DNT signals.

Other information with your consent:

Precise geolocation data: If you give us your consent, we can collect your precise geolocation (latitude and longitude) from your device. The collection of your geolocation may occur in the background even when you aren’t using the services if the permission you gave us expressly permits such collection. If you decline permission for us to collect your precise geolocation, we will not collect it, and those of our app which rely on precise geolocation may not be available to you.
Photo verification data: If you choose to participate in our photo verification feature, we collect your face geometry data, which may be considered biometric data in some jurisdictions, to verify that you’re the real you.
Other information: We may collect other information with your permission, such as photos and videos (for instance, if you want to upload a photo in profile features on our app).

Use of your information

Our main goal is to ensure your experience on Tag is an enjoyable one and you don’t end up getting untagged! In order to deliver an enjoyable experience to you, we may use your Registration and other information to:

offer you our services and features;
contact you with information about the App (e.g., updates and new features);
personalize the App/Sites and the content we deliver to you;
conduct research and analytics about how you use and interact with the App/Sites;
to test new technologies and processes designed to enhance and improve the App/Sites;
resolve disputes, troubleshoot problems and to enforce our Terms & Conditions;
investigate fraud, protect our legal rights, and to enforce our Terms & Conditions.
to send you information about the promotions and offers we have available by direct marketing or other modes of communication – if you’ve signed up for our communications or otherwise told us it’s OK. We will not use your information in email direct marketing unless you give us your consent during the Account creating process or via Settings in the App (you can withdraw from marketing at any time via Settings in the App or by using the opt-out mechanisms and links provided in each message); and
protect our Users and third parties from harm.

How we share information

Since our goal is to help you make meaningful connections, the main sharing of members’ information is, of course, with other members. We also share some types of member information with service providers and partners who assist us in operating the services. Read on for more details about how your information is shared with others.

With other members

You share information with other members when you voluntarily disclose information on the app(including your public profile). Please be careful with your information, and make sure that the content you share are things you’re comfortable with being visible.

If you choose to limit the audience for all or part of your profile, or for certain content or information about you, then it will be visible according to your settings.

If someone submits a report involving you (such as a claim you violated our Terms of Use), we may communicate to the reporter actions, if any, we took as a result of their report.

With our service providers and partners

We use vendors to help us operate, distribute, market and improve our services, such as data hosting and maintenance, analytics, customer care, marketing, advertising, payment processing and security operations. We also share information with vendors who distribute and assist us in advertising our app. For instance, we may share limited information on you in hashed, non-human readable form to advertising vendors.

We follow a strict vetting process prior to engaging any vendor or working with any partner. Our vendors and partners must agree to strict confidentiality obligations.

For corporate transactions

We may transfer your information if we are involved, whether in whole or in part, in a merger, sale, acquisition, divestiture, restructuring, reorganisation, dissolution, bankruptcy or other change of ownership or control.

With law enforcement/when required by law

We may disclose your information if reasonably necessary: (i) to comply with a legal process, such as a court order, subpoena or search warrant, government/law enforcement investigation or other legal requirements; (ii) to assist in the prevention or detection of crime (subject in each case to applicable law); or (iii) to protect the safety of any person.

To enforce legal rights

We may also share information: (i) if disclosure would mitigate our liability in an actual or threatened lawsuit; (ii) as necessary to protect our legal rights and the legal rights of our members, business partners or other interested parties; (iii) to enforce our agreements with you; and (iv) to investigate, prevent or take other action regarding illegal activity, suspected fraud or other wrongdoing.

With your consent or at your request, We may ask for your consent to share your information with third parties. In any such case, we will make it clear why we want to share the information. We may ask for your consent to share your information with third parties. In any such case, we will make it clear why we want to share the information. We may ask for your consent to share your information with third parties. In any such case, we will make it clear why we want to share the information.

We may use and share non-personal information (meaning information that, by itself, does not identify who you are such as device information, general demographics, general behavioural data, location in de-identified form), as well as personal information in hashed, non-human readable form, under any of the above circumstances.

Your rights and choices

We want you to be in control of your information, so we want to remind you of the following options and tools available to you:

Access/update tools in the app. Tools and account settings can help you access, rectify or remove information that you provided to us and that’s associated with your account directly within the app. If you have any questions on those tools and settings, please support for help.
Device permissions. Mobile platforms can have permission systems for specific types of device data and notifications, such as pictures, location services, bluetooth, push notifications. You can change your settings on your device to either consent or oppose the collection or processing of the corresponding information or the display of the corresponding notifications. Of course, if you do that, certain services may lose functionality.
Uninstall. You can stop all information collection by an app by uninstalling it using the standard uninstall process for your device. Remember that uninstalling an app does NOT close your account. To close your account, please use the corresponding functionality on the app.
Account closure. You can close your account by using the corresponding functionality directly on the app.

We also want you to be aware of your privacy rights. Depending on where you live, you may have the right to:

Access/know. You may have the right to request a copy of the information we keep about you, and in certain circumstances to receive this in a portable format. You can exercise your right to access directly within the app on support.
Delete/erase. You may request that we delete the personal information we keep about you. You can exercise your right to delete on support.
Correct/rectify/update. You can correct most information you provided to us by editing your profile directly in the service. If you believe the information we hold about you is inaccurate, you may contact us to rectify it.
Object/restrict. You may also have the right to object to or request that we restrict certain processing. To do so, please contact us

For your protection and the protection of all of our members, we may ask you to provide proof of identity before we can answer the above requests. Keep in mind, we may reject requests, including if we are unable to authenticate you, if the request is unlawful or invalid, or if it may infringe on trade secrets or intellectual property or the privacy or other rights of someone else. If you wish to receive information relating to another member, such as a copy of any messages you received from them through our service, the other member will have to contact us to provide their written consent before the information is released. We may also ask them to provide proof of identity before we can answer the request. We may also not be able to accommodate certain requests to object to or restrict the processing of personal information, notably where such requests would not allow us to provide our service to you anymore. For instance, we cannot provide our service if we do not have your date of birth and, thus, cannot ensure that you are 18 years of age or older.

If you are a resident of Virginia, USA, if we deny your privacy request, you may be able to appeal by contacting us, and explicitly referencing ‘Privacy Request Appeal’. If you have concerns about the result of your appeal, you may contact the attorney general for your state.

In certain countries, including in the European Economic Area and the United Kingdom, you have a right to lodge a complaint with the appropriate data protection authority if you have concerns about how we process your personal information. You can find information about your data protection regulator in the European Economic Area here, and in the United Kingdom here. The data protection authority you can lodge a complaint with may be that of your habitual residence, where you work or where an alleged infringement took place.

How long we retain your information

We keep your personal information only as long as we need it for legitimate business purposes and as permitted by applicable law. If you decide to stop using our services, you can close your account and your profile will stop being visible to other members. Note that we will close your account automatically if you are inactive for a period of two years. After your account is closed, we will delete your personal information, as laid out below:

To protect the safety and security of our members, we implement a safety retention window of three months following account closure, or one year following an account ban. During this period, we keep your information in the event that it might be necessary to investigate unlawful or harmful conducts. The retention of information during this safety retention window is based on our legitimate interest, as well as that of potential third-party victims.
Once the safety retention window elapses, we delete your data and only keep limited information for specified purposes, as laid out below:

a) We maintain limited data to comply with legal data retention obligations: in particular, we keep records of consents members give us for five years to evidence our compliance with applicable law.
b) We maintain limited information on the basis of our legitimate interest: we keep customer care records and supporting data as well as imprecise location of download/purchase for five years to support our customer care decisions, enforce our rights and enable us to defend ourselves in the event of a claim, information on the existence of past accounts and subscriptions, which we delete three years after the closure of your last account to ensure proper and accurate financial forecasting and reporting, profile data for one year in anticipation of potential litigation, for the establishment, exercise or defence of legal claims, and data necessary to prevent members who were banned from opening a new account, for as long as necessary to ensure the safety and vital interests of our members.
c) Finally, we maintain information on the basis of our legitimate interest where there is an outstanding or potential issue, claim or dispute requiring us to keep information (in particular if we receive a valid legal subpoena or request asking us to preserve data (in which case we would need to keep the data to comply with our legal obligations) or if data would otherwise be necessary as part of legal proceedings).

Our Policy towards Age 18+

Although we want as many people as possible to enjoy our creation, you have to be at least 18 years old to use the App.

Tag does not knowingly collect any information about or market to children, minors or anyone under the age of 18. If you are less than 18 years old, we request that you do not submit information to us. If we become aware that a child, minor or anyone under the age of 18 has registered with us and provided us with personal information, we will take steps to terminate that person’s registration.

Security

Here at Tag, we pride ourselves on taking all appropriate security measures to help protect your information against loss, misuse and unauthorized access, or disclosure. We use reasonable security measures to safeguard the confidentiality of your personal information such as secured servers using firewalls.

Unfortunately, no website or Internet transmission is ever completely 100% secure and even we cannot guarantee that unauthorized access, hacking, data loss or other breaches will never occur, but here are some handy tips to help keep your data secure:

Please make sure you log out of your Account after use as you never know who may stumble onto your Account!
Please don’t share the password you use to access your Tag Account with anyone else!
Change your password periodically.

If you ever think someone has had access to your password or Account, please contact us. We cannot guarantee the security of your personal data while it is being transmitted to our site and any transmission is at your own risk.

How to contact us

If you have questions about this Privacy Policy, you have different options below:

By post:

TAG GROUP, 165 Blythe Road, London W14 0HL.

By email:

support@tagdatingapp.com

By Phone:

+44 7990 571 592.

Your Rights

Privacy laws applicable in your country may give you the following rights:

Right to be informed: what personal data an organization is processing and why (we provide this information to you in this Privacy Policy).
Right of access: you can request a copy of your data.
Right of rectification: if the data held is inaccurate, you have the right to have it corrected.
Right to erasure: you have the right to have your data deleted in certain circumstances.
Right to restrict processing: in limited circumstances, you have the right to request that processing is stopped but the data retained.
Right to object: in certain circumstances (including where data is processed on the basis of legitimate interests or for the purposes of marketing) you may object to that processing.
Rights related to automated decision-making including profiling: there are several rights in this area where processing carried out on a solely automated basis results in a decision which has legal or significant effects for the individual. In these circumstances your rights include the right to ensure that there is human intervention in the decision-making process.

Because we’re always looking for new and innovative ways to help you build meaningful connections and strive to make sure explanations about our data practices remain up to date, this policy may change over time. We will notify you before any material changes take effect so that you have time to review the changes.